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Evidence Strategy is a 
brand consultancy that helps companies sell more.

We are obsessed with a constant focus on driving sales – and on effectuating change by making branding relevant to the entire business, not simply to the marketing department.

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If this applies to you,
give us a call:

The link between your brand and sales is unclear and hard to prove. 

Everyone agrees that the brand is important but in 
the everyday business it is not really a priority.

Your brand strategy is not fully integrated with the corporate
strategy and business plan, but takes place “on the side”.

You feel that your brand could be a stronger driver of 
both top line and bottom line growth.

What we do:

1. We use a unique analysis to identify the true sales drivers on your market. 

Trax® is a data driven analysis that reveals the specific, actionable sales drivers of volume and price on your market and for your company, as opposed to what customers might claim to be their reasons for buying.

 

2. We formulate an action-oriented plan for how to increase sales.

Instead of the complicated paper tigers that are far too common in the world of branding, we will give you a concrete, simple plan that is relevant to the entire company and fully integrated with the overall business strategy.

 

3. We change your company from within to become more customer-oriented.

Acting in line with customers’ true drivers is the surest way of increasing both top line and bottom line growth. Our job is to help you make sure every business unit does just that – and then to get out.

 

Some of the things we offer

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Sales drivers analysis

Employee drivers analysis

Touch point analysis

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Brand strategies
and platforms

Brand plans

Brand architecture

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Activity planning

Idea generation

Implementation

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Effectiveness evaluation

KPI development

Balanced scorecards

Some industries we work in

Construction

Energy

FMCG

Fashion

Health care

Home accessories

Hospitality

Insurance

Machinery

Manufacturing

Media

Payments

Retail

Steel

Telecom

Food & Beverage

Dan Landin

CEO & Head of Strategy

Ph.D. Niklas Bondesson

Head of Science

Fredrik Erlandsson

Project Director

Mikael Grenros

Research Director

Oskar Persson

Analyst

My Unosson

Analyst

Sara Westermark

Project Director

Mats Rönne

Senior Advisor

Anna Klingspor

Senior Brand Advisor

Jonas Tränk

Senior Advisor

Join our team

We are currently not looking to fill a specific position, but we are always interested in people who share our strong belief in evidence based brand strategy and management. If that is you, please email dan.landin@evidence.se